Vendor profile
Hotjar: where is customer data stored and processed?
Hotjar, part of Contentsquare, stores surveys and feedback in AWS Ireland, and user-test recordings are hosted in AWS Ireland via Daily.co, with test names and durations hosted in Oregon, USA. Participant data for user interviews is hosted in Dublin by Twilio. Hotjar AI for Surveys runs on Microsoft Azure OpenAI in France. Support and services are delivered by several Contentsquare group companies, including France, the USA, the UK, Israel and Germany. The data processing agreement (Contentsquare DPA v.2026.1) has been read, but it does not state where data is stored. Backup location, identity/login location and telemetry location are not stated, and no certifications were found on readable pages.
Checked 12 October 2026 · based on the vendor's own public documents
See the map and sources
Where data is stored and processed
| Activity | In the EU/EEA | Outside the EU/EEA |
|---|
| Storage | Ireland | – |
|---|
| Processing | Ireland | – |
|---|
| Analytics and metadata | – | USA |
|---|
| Notifications and email | – | USA |
|---|
| Support | France, Spain, Germany, Italy, Netherlands, Portugal | USA, United Kingdom, Israel, Singapore, Japan, Forente arabiske emirater, Egypt, Canada, Australia
Only for customers in other regions: USA, United Kingdom, India |
|---|
| AI features | France | – |
|---|
Only outside the EU/EEA, with no European alternative stated: Notifications and email, Analytics and metadata.
Ownership and agreements
| Headquarters | Malta |
|---|
| Data processing agreement | Found and read |
|---|
| Certifications | None found |
|---|
Sub-processors (36)
| Name | Country | Purpose |
|---|
| Content Square SAS | France | Support, vedlikehold, tjenesteyting |
| Content Square, Inc. | USA | Support, vedlikehold, tjenesteyting |
| Content Square Ltd. | United Kingdom | Support, vedlikehold, tjenesteyting |
| Content Square Israel Ltd. | Israel | Support, vedlikehold, tjenesteyting |
| Content Square Singapore PTE | Singapore | Support, tjenesteyting |
| Content Square Spain, S.L. | Spain | Tjenesteyting |
| Content Square GmbH | Germany | Tjenesteyting |
| Contentsquare Japan G.K. | Japan | Tjenesteyting |
| ContentSquare DXA SAAS Solutions LLC | Forente arabiske emirater | Tjenesteyting |
| ContentSquare Italy S.r.l. | Italy | Support, tjenesteyting |
| ContentSquare Egypt | Egypt | Support, tjenesteyting |
| Content Square Canada | Canada | Tjenesteyting |
| Hotjar Germany GmbH | Germany | Support, vedlikehold, tjenesteyting |
| Hotjar UK Limited | United Kingdom | Support, vedlikehold, tjenesteyting |
| Hotjar Netherlands BV | Netherlands | Support, vedlikehold, tjenesteyting |
Sources