Vendor profile
Google Analytics: where is customer data stored and processed?
Google Analytics is an analytics tool from Google, owned by Alphabet Inc. with headquarters in the USA. The customer group is not stated in the source. The supplier's documentation does not state the country for storage, processing, backup, identity, support or notifications for Google Analytics. For measurements from users in the EU, Switzerland and the United Kingdom, it is not confirmed that IP lookups and logging take place on servers in those areas before traffic is forwarded, but the source does not say which countries this concerns. No data processing agreement for Google Analytics was found, so the data processing agreement has not been read. No subprocessors or certifications are stated. The most important missing item is where customer data is actually stored and processed.
See the map and sourcesWhere data is stored and processed
| Activity | In the EU/EEA | Outside the EU/EEA |
|---|---|---|
| Logs and telemetry | Europe (country not stated) | – |
| Analytics and metadata | Europe (country not stated) | – |
Ownership and agreements
| Owner | Alphabet Inc. (USA) |
|---|---|
| Headquarters | USA |
| Data processing agreement | Not found on the vendor's website |
| Certifications | None found |